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Position: Product Manager 
Business Unit(s): Europe 
Department: Product Management 
Reporting to: Head of Marketing &amp; Product Strategy 
 
Summary: 
For an assigned set of investment strategies, the Product Manager has responsibility for 
product management, including fund positioning, product development, and product 
marketing. This is a highly visible role that relies on strong analytical skills. The successful 
candidate will be a positive and creative thinker with excellent oral and written 
communication skills. This position is based in Frankfurt and works closely with others in 
Product &amp; Marketing, Sales, Legal, and Portfolio Management as well as with external 
service providers. 

 
VanEck is a global asset manager which offers both passive and active investment 
products. A large part of the business is in Exchange Traded Funds (ETF’s). The firm has 
offices worldwide including its headquarters in New York and offices in Amsterdam, 
Frankfurt, Sydney, Zurich, Singapore and Shanghai. 

 
Essential Duties and Responsibilities: 
Includes the following, other duties may be assigned as needed: 

 • Conduct quantitative analysis (e.g., tracking error, performance contribution, 

revenue breakdown, market share insight, sensitivity analysis, and Sharpe ratio), 

leveraging Bloomberg and Morningstar Direct 

 • Propose and design new product ideas based on ongoing market assessments 

and by analyzing available quantitative data 

 • Project manage fund development/launch efforts and other special projects 

 • Advise Marketing in the development and implementation of marketing campaigns 

 • Respond to RFP and DDQ requests and client questions 

 • Provide timely and accurately update marketing collateral, website information, 

regulatory documents, and DDQs 

 • Interact with clients on social media 

 • Champion assigned product set internally and externally by proactively delivering 

insightful communications and commercial arguments 

 • Present the products during webinars or during client calls 

 • Review and monitor product related data in public databases and on online 

platforms 

 
What we offer: 

 • Competitive Pay: Enjoy a rewarding compensation package. 

 • Growth Opportunities: Develop your skills and advance your career. 


 • Diversity &amp; Inclusion: Join a respectful and diverse workplace. 

 • Team Collaboration: Work with a team of dynamic team players in the Frankfurt 

office. 

 • International company: Collaborate internationally with US and European 

colleagues. 

Competencies: 

 • Excellent quantitative, analytical, and writing skills 

 • Passion for investing and finance 

 • Rigor and a natural sense for delivering high-quality end results 

 • Ability to multi-task, work independently with minimum supervision, meet ambitious 

deadlines, and achieve superior results 

 • Ability to interact effectively with all levels of staff, clients and service providers 

 
Experience / Qualifications: 

 • Degree in Economics, (Mathematical) Finance, or Engineering, with good 

academic results 

 • CFA (candidate) would be a plus 

 • Excellent command of English and German (native level preferred) 

 • Entry-level position, young professional, or professional level

Product Manager

Position: Marketing Manager 
Legal Entity: VanEck (Europe) GmbH 
Location: Frankfurt, Germany 
Department: Marketing 
Reporting to: Head of Marketing &amp; Product Strategy 
 
Summary: VanEck was founded in 1955 and has been driven by innovation and stands for intelligent, 
forward-looking investment strategies as a global top-20 ETF and crypto note provider. VanEck is 
headquartered in New York City and has offices in Frankfurt, Amsterdam, Sydney, Zurich, Singapore 
and Shanghai. 
 
Digital campaigns play an essential role in our commercial strategy. We combine cutting edge, highly 
innovative marketing techniques with efficient budgets. In order to remain at the forefront of marketing 
innovation, we dedicate significant time and energy to research, data analysis, and experimentation. 
We manage all marketing platforms directly, without passing-through external marketing agencies. 
 
The role provides an excellent opportunity to develop a deep skillset on high-end digital marketing 
techniques. 
 
Essential Duties and Responsibilities: 
Includes the following, other duties may be assigned as needed: 

 • Develop social media content strategy (LinkedIn, Instagram, Facebook, YouTube, ...) 
o Collaborate with product managers and a graphics agency to create and publish creative 

content (videos, animations, interactive materials, etc.). Develop social media into an 
interactive marketing channel, by animating discussions, answering questions and 
converting users to our website 

o Research the latest techniques to enhance our social media presence. 

 • Manage relationships and cooperation with financial influencers and bloggers as part of our 
core marketing approach 

 • Oversee the management of media partnerships, including partnerships with investment portals, 
and negotiate marketing packages. 

 • Manage webinars and event sponsoring (e.g., conferences, investment fairs) 

 • Support digital paid campaigns (YouTube, Google Paid Search, Google Display Network, 
LinkedIn, Facebook, Instagram, …) 

 • Support website strategy in order to improve the website’s commercial effectiveness 

 • Support Search Engine Optimization (SEO) strategy 

 • Support PR efforts 
 
To perform this job successfully, an individual must be able to perform each essential duty 
satisfactorily. 
 

What we offer: 
 
Competitive Pay: Enjoy a rewarding compensation package. 
Growth Opportunities: Develop your skills and advance your career. 
Diversity &amp; Inclusion: Join a respectful and diverse workplace. 


Team Collaboration: Work with a team of dynamic team players in the Frankfurt office. 
International company: Collaborate internationally with US and European colleagues. 
 
 
Qualifications and Skills: 

 • A passion for social media, marketing and innovation 

 • Very good verbal, written, and interpersonal communication skills 

 • Good analytical skills and a keen understanding of data analysis 

 • A solid knowledge of and personal interest in investing (ETFs, crypto, stocks, ..) 

 • Ability to multi-task, work independently with minimum supervision 

 • Strong project management skills to supervise multiple work streams simultaneously 

 • Native in either of the following languages: German, English, French or Italian. Other European 
language skills are a plus. 

 
Education and/or Experience 

 • Bachelor or Master’s degree in marketing, business, finance or economics 

 • Entry-level position, young professional, or professional level

2 Professional Jobs in Deutschland