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Title: ETF marketing intern 
Business Unit(s): Europe 
Location: Frankfurt, Germany 
Department: Marketing 
Reporting to: Head of Marketing &amp; Product Strategy 
Salary: EUR 1811 per month 
Timing: six months, starting June or July 2024 
 

Summary 

VanEck was founded in 1955 and has been driven by innovation and stands for intelligent, 
forward-looking investment strategies as a global top-20 ETF and crypto note provider, 
which is achieving very strong growth. Digital campaigns play an essential role in our 
commercial strategy. We combine state-of-the-art, highly innovative marketing techniques 
with very sizeable budgets. In order to remain at the forefront of marketing innovation, we 
dedicate significant time and energy to research, data analysis, and experimentation. 
VanEck is headquartered in New York City and has offices in Frankfurt, Amsterdam, 
Sydney, Zurich, Singapore and Shanghai. 
 
In order to support our four person European marketing team, we are searching for a 
marketing intern, who will: 

ï· Marketing campaigns via digital channels: 
o Support in the development of marketing campaigns across various 

channels (YouTube, LinkedIn, Google Display Network, Facebook, 
Instagram, Twitter) 

o Analyze the effectiveness of digital channels, marketing campaigns, 
and website visitor behavior using tools such as Google Adwords, 
Google Analytics, Crazy Egg and Google Reach Planner 
 

ï· Social Media: 
o Create social media posts for Linkedin, Twitter, Facebook 
o Develop creative materials for social media in collaboration with a 

graphic design agency 
 

ï· Search Engine Optimization (SEO): 
o Identify target search key words and optimize web pages for these key 

words 
o Track progress via our custom-built SEO dashboard 

 
ï· Participate in operational marketing activities: 

o Support public relations efforts 
o Support event organization &amp; give aways 


o Review campaign webpages and validate translations 
 
Duration 
 
6 months (flexible) 
 
 
Qualifications 

ï· Bachelor or Master’s education in marketing, finance, economics, business or 
engineering with good grades 

ï· Language skills: Native speaker in either of the following languages: German, 
Italian, English, Spanish, Dutch or Polish.

ETF marketing intern

Position: Product Manager 
Business Unit(s): Europe 
Department: Product Management 
Reporting to: Head of Marketing &amp; Product Strategy 
 
Summary: 
For an assigned set of investment strategies, the Product Manager has responsibility for 
product management, including fund positioning, product development, and product 
marketing. This is a highly visible role that relies on strong analytical skills. The successful 
candidate will be a positive and creative thinker with excellent oral and written 
communication skills. This position is based in Frankfurt and works closely with others in 
Product &amp; Marketing, Sales, Legal, and Portfolio Management as well as with external 
service providers. 

 
VanEck is a global asset manager which offers both passive and active investment 
products. A large part of the business is in Exchange Traded Funds (ETF’s). The firm has 
offices worldwide including its headquarters in New York and offices in Amsterdam, 
Frankfurt, Sydney, Zurich, Singapore and Shanghai. 

 
Essential Duties and Responsibilities: 
Includes the following, other duties may be assigned as needed: 

 • Conduct quantitative analysis (e.g., tracking error, performance contribution, 

revenue breakdown, market share insight, sensitivity analysis, and Sharpe ratio), 

leveraging Bloomberg and Morningstar Direct 

 • Propose and design new product ideas based on ongoing market assessments 

and by analyzing available quantitative data 

 • Project manage fund development/launch efforts and other special projects 

 • Advise Marketing in the development and implementation of marketing campaigns 

 • Respond to RFP and DDQ requests and client questions 

 • Provide timely and accurately update marketing collateral, website information, 

regulatory documents, and DDQs 

 • Interact with clients on social media 

 • Champion assigned product set internally and externally by proactively delivering 

insightful communications and commercial arguments 

 • Present the products during webinars or during client calls 

 • Review and monitor product related data in public databases and on online 

platforms 

 
What we offer: 

 • Competitive Pay: Enjoy a rewarding compensation package. 

 • Growth Opportunities: Develop your skills and advance your career. 


 • Diversity &amp; Inclusion: Join a respectful and diverse workplace. 

 • Team Collaboration: Work with a team of dynamic team players in the Frankfurt 

office. 

 • International company: Collaborate internationally with US and European 

colleagues. 

Competencies: 

 • Excellent quantitative, analytical, and writing skills 

 • Passion for investing and finance 

 • Rigor and a natural sense for delivering high-quality end results 

 • Ability to multi-task, work independently with minimum supervision, meet ambitious 

deadlines, and achieve superior results 

 • Ability to interact effectively with all levels of staff, clients and service providers 

 
Experience / Qualifications: 

 • Degree in Economics, (Mathematical) Finance, or Engineering, with good 

academic results 

 • CFA (candidate) would be a plus 

 • Excellent command of English and German (native level preferred) 

 • Entry-level position, young professional, or professional level

2 Marketing und Kommunikation Jobs in Frankfurt am Main, Deutschland